Practicing Medicine Profitably
Editor: Barry Verkauf, MD, MBA
Non Member Price: $50.00
Member Price: $35.00 - You Save $15.00
Practicing Medicine Profitably deals with the critical relationship of cost analysis to pricing strategies in today’s changing medical environment. The author, Barry Verkauf, MD, MBA, has chosen a single example explored in depth as a model. The model he presents utilizes a realistic clinical approach to the problem of infertility, and the volume, cost, and pricing data are similarly realistic; however, the model can be extrapolated to any medical specialty or business interest. It is only necessary to change the facts of the scenario. If you and your organization have not already analyzed your service pricing strategies, here is the tool to get things started. If you have, this book can help you tweak and improve your analysis.