Independence Day: Revolutionizing the Physician’s Role in Health Care

Author: Richard G. Wendel, MD, MBA

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Independence Day: Revolutionizing the Physician’s Role in Health Care

The book proposes a paradigm shift in values for a medical practice. It outlines a group of strategies for a medical practice to “be all it can be” for all patients that enter the office. “Owning” the patient’s entire experience in health care is key to “owning” the marketplace. Moreover, it focuses on professionalism that leads to self-governance, self-determination, and self-policing that define Independence Day for the practicing physician.

134 Pages © 2002

Table of Contents

Introduction

Physician Values

Chapter 1
Patient-Focused Strategies: A Medical Practice Imperative

• The Cycle of Service Model
• The Hierarchy of Patient Value Model
• Value Mapping
• Patient Satisfaction Surveys
• The Office Staff: Invaluable Asset, Important Customer
• Another Important Customer: The Referring Doctor
  

Chapter 2
Managing the Patient Relationship: Practice Excellence through Information Exchange and Control

• The Automated “Wired” Practice: The Facilitator
• The Return on Investment from an Electronic Office
• Implementing the Electronic Conversion
• Profitable Patients
• Physician Stewardship: The Paradigm Shift
• Physician Time Constraints and Reimbursements
• The Patient Management Program
• The Information Asset
  

Chapter 3
Controlling Healthcare Costs: A Physician’s Prescription

• Cost Awareness
• First Dollar Coverage
• Aging Populations
• Medical Technology
• Unnecessary Interventions
• Oversupply of Medical Providers
• Medical Practice Overhead
• MCO Administrative Expense
• Patient Expectations
• The High Cost of Dying
• Pharmaceuticals
• Health Promotion/Disease Prevention
• Stamping Out Disease
• Unwarranted Tests
• Treatment Venue
• Patterns of Practice
• Medical Mistakes
  

Chapter 4
Direct Contracting: Reclaiming the Franchise

• An Administrative Model for Direct Contracting
• Structural Requirements
• Operational Considerations
  

Chapter 5
The Reengineering Process

Appendix A
Value Mapping Worksheets: How Does Your Practice Stack Up?

Appendix B
Health Maintenance Software

Appendix C
Dollars and Cents of an EMR